Effortless Ecom Review (Updated 2024): Is Dontrell Lyons Legit?

Hi There! I'm Erica
Follow Me!
Effortless Ecom Review

This Effortless Ecom review has been thoroughly researched with information and testimonials that are available to anyone in the public. Any conclusions drawn by myself are opinions.


Hey there! Super glad you’re here to dive into my Effortless Ecom review. I’m stoked to have you.

You probably stumbled upon Dontrell Lyons’s training program in a few different ways: searching for online business tips, saw a YouTube ad, or got the scoop from friends on social media.

However you found your way here, just kick back and get comfy. I’ve got all the info you need!

In the next few minutes, I’m going to lay out all the essentials on Effortless Ecom. By the time you’re done reading, you’ll get a clear picture of:

  • What Effortless Ecom is all about
  • Who Dontrell Lyons is
  • Whether this program is your ticket to making money online
  • The Effortless Ecom cost
  • The truth behind Effortless Ecom scam rumors
  • And a whole lot more!

I’ve cranked out a ton of reviews over on the InBetween, giving me the chops to give you a straight-up, thorough look at Dontrell Lyons and his program. Believe me, I’ve dug deep.

Instead of losing hours sifting through endless reviews, why not spend a few minutes here?

Looking for the nutshell version? Here’s a quick list of pros and cons:

Key Insights

Training Curriculum

Average Rating


Effortless Ecom promises a copy-and-paste dropshipping business, complete with product picks and marketing strategies, aiming to fast-track your e-commerce success. However, given the high failure rates in dropshipping and overly optimistic earnings projections, you might find the reality falls short of expectations.

The Strengths

  • Effortless Ecom offers a comprehensive training, so it's got everything you need to get going.
  • He shows you how to set up a brand new brand, which means you can look like you've been around longer than you have.
  • You’ll get a monthly cheat sheet of hot products that customers are itching to snag, which could mean more ka-ching for you.

The Weaknesses

  • Gotta pay to play, so you'll need some cash upfront to kick things off.
  • It puts all its eggs in the Facebook and TikTok basket for sales, which can be risky and unpredictable.
  • Dontrell Lyon's not handing out result guarantees. Your success is on you, so no promises that you'll be rolling in dough.

TLDR – What’s The Verdict On Effortless Ecom?

Effortless Ecom: 1,000 FT View Of This Online Business Opportunity

Dontrell Lyon’s big pitch is that ecommerce is now as easy as pie, and with his toolkit, you’re supposed to make big bucks like it’s nothing. The whole “make 90k by basically just showing up” spiel. And sure, he’s got a parade of success stories from folks who supposedly made it big.

But really, what are the odds of striking gold with Effortless Ecom? Let’s just say Dontrell’s “ecommerce is a breeze” tagline might be glossing over a few tiny details. You know, like the whole actually running a business part.

Peek at the real world of ecommerce for a sec: an average online store convinces about 1.72% of visitors to buy, while 71.98% ditch their carts faster than a bad Tinder date, says Ecommerce Tips.

Plus, per Demandsage, a bunch of North American ecommerce newbies don’t even hit their fifth birthday. Kind of throws cold water on the whole “get rich quick” dream, doesn’t it?

Oh, and let’s set the record straight: “Effortless” and “ecom dropshipping” in the same sentence? Yeah, that’s a stretch. Even with all the bells and whistles from a done-for-you service, dropshipping is more hands-on than a pottery class. It’s not the cash cow you can milk from a beach hammock.

If you’re down for a biz that’s got you on your toes, ecommerce dropshiping could work for you. But if you’re dreaming of making money in your sleep while globe-trotting, well, keep dreaming—or don’t, because dropshipping ain’t that dream, buddy.

Take it from someone who’s been in the dropshipping trenches with a Shopify store: your time and money might just have a better destiny. Like, say, the land of the Digital Rental Method.

Picture a business where you say bye-bye to:

  • Dealings with shady suppliers
  • Fighting for pennies in profit margins
  • The terror of ad accounts getting axed
  • The joy of irate customer emails
  • Blowing a small fortune on ads that flop

Sounds sweet, right? With the Digital Rental Method, you could be pocketing a cool $2k to $10k monthly, steady as a metronome. It’s the kind of income stream you can scale up or down.

So if that’s got your ears perked up, maybe skip the dropshipping hustle and give the Digital Rental Method a whirl.

But hey, if you’re still curious whether Effortless Ecom and you are a match made in heaven, by all means, read on.

Who Benefits From Effortless Ecom And Who Should Stay Away From Dontrell Lyons?

Effortless Ecom could work for you if:

  • You’ve got a stack of cash ready to throw at dropshipping automation.
  • You’re game for a little risk and get the dropshipping game.

Maybe hit the brakes if:

For more top recommendations, check out my listing of the Best Ecommerce Courses & Gurus.

Effortless Ecom: 1,000 FT View Of This Online Business Opportunity

Effortless Ecom: 1,000 FT View Of This Online Business Opportunity
ProgramEffortless Ecom
OwnerDontrell Lyons
Refund Policy60-day money back guarantee

Business Model

Dropshipping is like the ecommerce remix—no dusty warehouses or storefronts needed. Say goodbye to dealing with dusty warehouses or fretting over store leases.

Here’s how it works:

  • Whip up your e commerce web site.
  • Hunt down the products that are flying off the virtual shelves.
  • Pop those products into your store and launch some ads to drive traffic to your sales pages.
  • When a customer bites, give your supplier a shout.
  • They ship directly to your customer, and the product never passes through your hands.

It’s a game of getting your online marketing on point, making sure the buying process is a breeze, and getting those orders out quick to keep everyone happy.

Effortless Ecom? They’re pitching the same game, but with a “we’ve got it handled” twist — it’s dropshipping on autopilot.

Not sold on dropshipping? There’s a whole world of eCommerce strategies out there:

  1. Rachel Rofe’s got this Low Hanging System for dipping your toes into print-on-demand.
  2. William Rivera at Ecom Degree University is teaching you to conquer Amazon selling.
  3. Skup focuses on the sparkling world of online jewelry and trinket sales.
  4. On a budget? Lord Ecom has membership starting at the no-sweat price of $27 a month.
Time Investment2/5Significant effort needed for setup and maintenance, with constant updates and customer service demands.
Level Of Control2/5Limited control due to reliance on suppliers for product quality, inventory, and shipping, affecting your brand directly.
Ease Of Implementation3/5Straightforward to start with accessible tools, but finding success amidst competition and market saturation is tough.
Profit Potential3/5High potential exists with the right strategies, though thin margins and competition require volume and optimization for substantial profits.

About The Guru – Dontrell Lyons

About The Guru - Dontrell Lyons

Dontrell is one-half of the brains behind Media Mavericks LLC. He’s a whirlwind of energy with a solid background in ecommerce and digital marketing. Dontrell kicked off his career in the U.S. Army as a tech whiz, where he picked up crucial tech and communication skills.

After his service, he dove into academia, snagging a Business Administration degree from the University of Arkansas Grantham.

His leap into the ecommerce world has been nothing short of remarkable. With a decade’s worth of experience, he’s skyrocketed online stores to seven-figure revenues.

His secret? Leveraging smart tech to make things simpler and less stressful for ecommerce entrepreneurs, boosting their sales in the process.

This vision plays a huge part in his current gig at Effortless Ecom (previously known as Media Mavericks LLC), where he’s all about flipping ecommerce businesses and digital branding on their heads.

But Dontrell’s not just about ecommerce. He’s a digital marketing, AI, and automation guru, with over 15 years sharpening his skills in cutting-edge marketing tactics, including being a ninja at paid ads and media buys.

With a focus on automating and streamlining marketing efforts, he’s left a mark at DL Labs, Response Marketing Group, and 5S Marketing by driving up traffic, sales, conversions, and nailing sales funnels.

Armed with technical know-how, strategic marketing insight, and an undying enthusiasm for ecommerce innovation, Dontrell Lyons is all about propelling business growth for his clients.

How Much Does Effortless Ecom Cost?

The Effortless Ecom cost is $497 for the whole bundle. Not ready to commit? You can try it for $1 for 7 days.

They also offer a 60-day money back guarantee.

You might also be interested in my reviews of two other ecommerce courses. Lord Ecom’s Ecommerce Ad Secrets (EAS) excels in Facebook ad strategies and provides valuable resources like SOPs, templates, and group coaching calls. However, it falls short by not covering crucial aspects like product research.

Additionally, Ecom Genie by Steven Mayer offers a fully automated dropshipping service with a buyback guarantee within 18 months. While it promises ease, the high initial investment and its controversial history make it less ideal for newcomers, and you might find it demands more hands-on effort than advertised.

My Personal Opinion On This Effortless Ecom Review

You know I’ve waded through a ton of “get-rich-quick” schemes over the years, including the buzzed-about Effortless Ecom. With a sea of mixed reviews, it’s like trying to find a needle in a haystack to spot the real deals.

When I’m sizing up something like Effortless Ecom, here’s my strategy:

  1. The Main Guy: I check if Dontrell Lyons is the real McCoy in dropshipping.
  2. Help When You Need It: Solid support is a must-have for any hiccups along the way.
  3. Value Check: It’s all about whether you’re getting a good deal for your money.
  4. No Secrets: I’m after the whole truth on costs and promises for full disclosure.
  5. Word on the Street: I go Sherlock Holmes on reviews from legit sources to get the real skinny on the service.

My Recommendation

Time to put Effortless Ecom under the microscope with these criteria.

Dontrell Lyons? The guy’s got chops in ecommerce and digital marketing, so no issues there.

Here’s why I’m not tossing confetti for Effortless Ecom yet:

  1. Lack of support: A Reddit user rants about how Don ignores his messages and doesn’t honor the refund policy. This is fresh and hot, just four days ago:
Reddit comment
  1. Pie-in-the-Sky Promises: Claims like “copy & paste a $90k per month e-commerce business in 7 days” have us raising an eyebrow.
  2. Refund Riddle: The sales page is waving a 60-day money-back flag, but the FAQs whisper 30 days. What’s the deal?
60 day money back guarantee
30 day money back guarantee

Is There An Effortless Ecom Scam Going On?

Is Effortless Ecom pulling a fast one? Not really. They’re not the kind to take your dough & bolt, if that’s what you’re worried about.

But, come on, let’s not paint it all rainbow and sunshine like Dontrell Lyons might have you believe. If you’re hoping Effortless Ecom will make you rich while you chill, it’s time for a reality check.

Truth bomb: with dropshipping, you’re signing up for a hefty upfront hustle, forking out some serious cash, and flying without a safety net of success.

Sure, every other ecommerce guru claims to have the magic wand to beat the competition and market saturation. But let’s be real, most dropshipping ventures are about as successful as a chocolate teapot.

With 80-90% of these shops biting the dust within five years, it’s not exactly a walk in the park. Effortless Ecom’s monthly hot product picks might sound great, but they’re not talking much about the whole “too many sellers, not enough buyers” thing.

If you’re a newbie and looking for a steadier gig, why not give the Digital Rental Method a whirl? You’re basically helping local businesses by making their phones ring off the hook with new leads.

It’s got less elbowing for space in the market, and you’re giving local shops a leg up—plus, it’s a smoother ride to that sweet, sweet passive income.

Digital Rental Method is a good egg because it’s not hitched to the ups and downs of product sales like the dropshipping rollercoaster.

It’s all about hooking up local businesses with the right people, turning those leads into your bread and butter without sweating over product margins.

What’s Inside Effortless Ecom?

What's Inside Effortless Ecom?

This is your all-in-one comprehensive guide to getting a profitable e-commerce biz up and running ASAP.

Phase 1: Find That Money-Making Product

  • Profit Analysis: Pick out the winners to get more sales. We’re talking a cool $500 value.
  • Branding Experience: Whip up a brand that stands out and sticks with people.
  • Micro Brand Setup: Your A-Z on crafting your very own mini-brand, complete with payment gateway and inventory management for your e commerce website.
  • Shipping Strategies: Get your products to customers without breaking the bank, valued at $300.
  • Platform Use (like Replo): Get the how-to on building an e commerce site that’s all brand, no bland.
  • Avoiding Pitfalls: Sidestep the no-gos and get the inside scoop on fresh markets, like Europe’s hidden gems.
  • User Friendly Freebies:
    • Profit Calculator Tool: This neat little app crunches the numbers for your profits, factoring in stuff like costs and taxes.
    • Market Research Tool: Spot the hot products and cool markets, plus snoop on other store owners and competitors.

Phase 2: Marketing – Turn Browsers Into Buyers

  • Live Intent Search Data: Use the freshest data to hit your target audience right in the feels. All with security considerations.
  • Identity Resolution Pixel: Track your traffic and get to know your customer’s every move.
  • Conversion Optimization: Flip visitors into buyers without splashing too much cash.
  • Multi-channel Marketing: Hit up multiple platforms and watch your reach explode.
  • Retargeting and Personalization: Bring back the window shoppers and make ’em feel like it’s all just for them.

Phase 3: Blast Off to $100k/mo Net Profit

  • Scaling Strategies: Get the blueprint for big-time growth.
  • Monitoring and Analytics: Stay sharp with data that tells you exactly when to make your move.
  • Team Building and Delegation: Assemble a crew that’ll turbocharge your growth.
  • Preparing for Sale: Get your small businesses dolled up and dance-ready for the big sell-off.
  • Negotiating a Sale: Hustle like a pro and get the payday you deserve.

Wrapping It Up: Is Effortless Ecom Worth Your Money?

Thinking of jumping into Effortless Ecom? My two cents: maybe hold onto your wallet for this ride.

There’s a whole buffet of ways to earn some green online, and the “just-add-water” dropshipping shop that Effortless Ecom is serving up is, well, let’s just say it’s not getting the chef’s kiss from me.

Sure, these folks might have their act together, but let’s lay down the facts: the dropshipping game is notorious for its “try again” rate—like, 90% try-again rate.

Personally, I’m all about the easy life. No nail-biting, no tossing and turning—I like my sleep just fine, thanks.

And that’s why I’m all in on the Digital Rental Method. It’s the chill route—no drama, just a steady stream of income that lets you live your life without checking your heart rate every time you open your laptop.

What Is My Top Recommendation For Making Money Online In 2024?


I have spent years researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Rental Method is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Rental Method is for you.


1) It’s Flexible: Despite its name, Effortless Ecom requires significant time and dedication because successful dropshipping hinges on constantly updating products, refining marketing strategies, and managing customer relations.

The automation it offers simplifies some processes, but the competitive and dynamic nature of e-commerce still demands a hands-on approach to truly thrive.

The Digital Rental Method?

You can do this even if you got one hour a day. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Rental Method business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t. 

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day. 

This is only possible if you have an income stream that’s not tied to your time.

2) You Own & Control EVERYTHING: With Effortless E commerce, you don’t truly own or control the core elements of your business, such as the product supply and platform, which are in the hands of suppliers and the service itself.

This reliance on third parties limits your ability to make impactful decisions or adjustments, ultimately constraining your business autonomy and flexibility.

With Digital Rental Method, you own the assets, which means you have all the power and all the control.

3) Little To No Startup Costs: Starting up with Effortless Ecom incurs high costs due to the need for upfront investment in the program, purchasing inventory (even if indirectly through dropshipping), and marketing expenses to drive traffic. These initial financial commitments can be substantial, as they cover not just the operational tools but also the costs associated with establishing and promoting your online store.

It’s possible to get into Digital Rental Method with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work. 

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.

4) No Inventory: Ok, so technically you don’t have to worry about inventory since you’re not filling up your garage or a warehouse with products with this Shopify business.

But, you still have all the headaches of a physical products business.

Since most dropshipped products come from China, you already have a 2-3 week wait time from when a customer places an order.

But right now, with global supply chain issues, your customers would be lucky to get anything in less than a month.

Imagine finally landing your first customer after months of experimenting, and then getting hit with a refund request or chargeback because they had to wait 6 weeks to get their order.

With the Digital Rental Method, a 100% online business, you never even have to think about that risk.

5) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum. 

If you wanted to double your income with dropshipping, you’d have to double your inventory, your profit margins, OR your average order value. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.

6) Make Money Helping Real People: This part is what makes it all worth it. 99.9% of the time, dropshipping provides no value to anyone but the seller.

In a lot of cases, it has a negative impact on the customer because of poor product quality and an overall bad experience (i.e. waiting 6 weeks to get your order).

And that makes it pretty hard to sleep at night.

But with the Digital Rental Method, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Rental Method, you are unleashing a flood of happy, paying customers for these businesses. 

You make money by helping them make money. 

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent. 

Once you see how the Digital Rental Method makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.

Now, the choice is yours. You could continue browsing, looking at opportunities like Effortless Ecom which could one day make you money.

You could continue researching, never making a decision. 

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Rental Method.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits. 

All while genuinely helping real people who are grateful and happy to pay for it. 

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about the Digital Rental Method.

Erica Hill
Founder of The Inbetween

“My journey began like many others – the all too familiar corporate treadmill, where success seemed defined by long hours in a skyline office. I did well in school, climbed the corporate ladder, but fulfillment felt elusive.

Eventually, that feeling led me to the world of ecom, where I ran dropshipping, print on demand & FBA hustles that brought some successes – but they also brought many challenges.

It wasn’t until I found the Digital Rental Method that I really found my groove – which still happens to be my #1 recommendation for making money online!”

Follow Me!